Capitalizing on their taco truck’s success, Taco Guy approached JUICE with two main goals. Build a website that is attractive and authentic and Clearly define the separation between the food truck and their newly established restaurant.
Embracing Taco Guy's unique flair, we incorporated a handwritten style across the website, bridging traditional Mexican aesthetics with modern UI design standards. This design choice not only highlights the restaurant's personality but also enhances the user interface, making every visit fresh and engaging.
Our primary focus with UX was keeping a key separation between the taco truck and restaurant information. Users can easily access key information such as hours, menus and catering details in a logical and attractive layout.
With a spinning tortilla and only the primary links, Taco Guy’s website navigation is clean, simple and effective. Pages are labelled plainly so users can find the info they need without any issue (though they might spend a few extra seconds making the tortilla spin in circles.)
Understanding the on-the-go nature of today's diners, Taco Guy's website was fully optimized for mobile devices. This ensures that whether you're on a desktop dreaming of dinner or browsing on your phone, the website delivers a seamless, engaging experience, mirroring the quality and vibe of the restaurant itself.
